Showing posts with label sexism. Show all posts
Showing posts with label sexism. Show all posts

November 19, 2009

Deus Sex Machina

[Linda MacDonald Glenn is guest blogging this month] (cross-posted on the Women's Bioethics Blog)

(Roughly translated from Latin as Sex God in the machine) We all know that technology can improve our lives (sometimes....well, at least when it's working properly), but who'd have thunk that nanotechnology could improve your sex life?

In yet one more 'tool' in the arsenal against dreaded erectile dysfunction, nanotechnology to the rescue! Scientists at Albert Einstein College of Medicine of Yeshiva University have developed a foam with nanoparticles encapsulating nitric oxide for the topical treatment of erectile dysfunction (ED). Why is topical better? Because ED medications such as sildenafil , vardenafil, and tadalafil have limitations -- they can cause systemic side effects such as headache, facial flushing, nasal congestion, upset stomach, and abnormal vision. Might this have implications for Female Arousal Disorder for which there remains little, if any, treatment? One can only hope....perhaps the announcement of the new 'female viagra' for pre-menopausal women can benefit from this new delivery system.

On balance, though, Blue Cross Biomedical has developed a new foam condom for use by women, that looks like a vaginal inhaler. The Blue Cross Foam Condom uses a “formulated condom concentrate” comprised of nano silver particles as well as 'surfactant octyl phenoxy -RH4,tween-20, sapn-60,polyethylene glycol 400, deionized water'. Perhaps a male contraceptive can be advanced utilizing a nano-delivery system?

My humble request to scientists and researchers:
Equal time for both sexes, please!

You can check out Linda's original blog at the Women's Bioethics Blogspot.

February 3, 2007

Sexist Kia ad under attack

Several weeks ago I blogged about a Kia car commercial in which a female police offer pulls over a male driver so that she can make out with him. I complained that the ad was a typical example of the double-standard that exists today in male-female power relations.

Well, the ad is now under attack in Canada and will likely soon be banned (if not already). The complaints are slightly different than my own; the ad offends on several levels.

The Ontario Association of Chiefs of Police are asking for the full withdrawal of the ad. According to Deputy Chief Sue O'Sullivan, the "commercial implies that female police officers are unprofessional and perpetuates the stereotype that women are not suitable for police work by objectifying them in this matter."

Tony Ciccia, the VP of the ad agency that created the spot, countered that it was meant to be humourous and he's "shocked" that police groups are outraged by the ad.

Peterborough police Chief Terry McLaren echoed O'Sullivan's sentiments in a written statement: "This commercial is sexist and demeans our entire profession, particularly our female officers who serve their communities with professionalism and dignity," The association is also asking Kia for a public apology.

For those who are curious, you can see the ad on YouTube (of course).